Category: Marketing

Effective Digital Content 0

Creating Effective Digital Content

The internet has wrought some radical changes to the way adverts are delivered. It allows the targeting of consumers in a precise way but it also offers a useful way of supplementing more traditional...

seo 0

Why Engage in SEO?

SEO – or search engine optimisation as it’s properly known – is a marketing tool that can not be ignored by any business that owns a website. Used effectively, SEO can provide massive benefits...

digital marketing 1

Five Online Marketing Trends for 2015

The internet has dramatically altered the marketing landscape. As we spend more time on smartphones, tablets and laptops, companies must find new ways to connect with consumers and build brand awareness. Here are five...

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The revival of branding

In recent years, advertising campaigns sought above all direct results. Now marketers turn to agree on the importance of branding. For years he fought in the online advertising market with advertisers who were interested...